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The Marketing Remix, presented by Red Door Interactive, is a brand marketing podcast covering all the latest trends and tactics you need to navigate the industry’s ever-evolving landscape. In each episode, our subject matter experts discuss a hot marketing topic, sharing the things you need to know, how they affect your consumer, and how to adjust your marketing plan accordingly—all within your 20-minute commute to work.

Jul 31, 2019

It’s probably no surprise to hear that brand marketers love to sponsor events – last year, an estimated $24.2 billion was spent on event sponsorships in North America. On a global scale, that number grows to $65.8 billion in sponsorship spending.

The benefits for brands are obvious: event sponsorships...


Jul 26, 2019

On January 1, 2020, Californians will ring in the ‘new year’ with the California Consumer Privacy Act (CCPA). The data privacy law is the latest in an alphabet soup of legislation – GDPR, anyone? – that governs the use of consumer data. But before the requirements go into effect, qualifying businesses need to...